Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising.SEM may use search engine optimization (SEO), which adjusts or rewrites website content to achieve a higher ranking in search engine results pages, or use pay per click (PPC) listings. We manage your Google Ad Budget and ensure optimum utilization of the budget by varying the PPC charges over different key words based on response and regular monitoring to ensure you get the best returns for your investment.

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